Harrison Coerver

President of Harrison Coerver & Associates

Harrison Coerver, President of Harrison Coerver & Associates, is an internationally recognized association consultant and bestselling author. His practice specializes in strategy and planning for trade associations, professional societies and other tax-exempt membership organizations. In the last 28 years, Harrison has consulted over 1,300 associations in strategy, planning, governance and management. He has directed the design and execution of several association research projects. He is known for his straightforward style and innovative approaches to association strategy, management and governance.

He is the co-author of ASAE’s all-time bestselling book Race for Relevance: 5 Radical Changes for Associations and its sequel Road to Relevance: 5 Strategies for Competitive Associations

Representative clients include:

  • American Institute of CPAs
  • National Association of Wholesalers-Distributors
  • Country Music Association
  • National Association of Manufacturers
  • American Quarter Horse Association
  • Associated General Contractors of America
  • Independent Insurance Agents and Brokers of America
  • National Automobile Dealers Association
  • American Optometric Association
  • National Beer Wholesalers Association
  • American Nurses Association
  • International Franchise Association